DocAuto Invites Customers, Partners, and Others to Add Character to Our New Character

Naming Contest to Provide Involvement, Fun – and a Grand Prize

The ILTA Conference marked the debut of a new and significantly different message on behalf of our company, products and services. We added the motto “Functionality is a Function of You” to our proud logo, and introduced a brand new character to illustrate our overall message.

How did this character come about? First we confirmed that the DocAuto message is really about listening to IT professionals – our customers, prospective customers, partners – and anyone and everyone from whom we can learn and continue to enhance what we do. Our consistent goal of purposeful listening is matched by a commitment to flexibility. We understand that each client is unique. To best optimize the performance of WorkSite . . . for maximum user experience . . . and for the sake of reducing risk, we understand the need to treat each customer individually.

As a result, our “flexible listener” appears to be constructed of a rubber-like material, and is shown in a wide variety of poses that serve to demonstrate the points we highlight in our new collateral package and in our trade show display. He/she is purposely very neutral in appearance, signifying our response to the vast differentiation among our clients and prospective clients.

Therefore, we are launching a contest to name the character that has been featured in recent marketing materials and advertisements, as well as the cool USB keys we gave away at ILTA. Please enter our contest to name this character, according to the following contest rules:

• Submit one name per person, via this link
• All submissions must be received by November 30, 2009
• Employees of DocAuto are not eligible to enter
• Remember that the character is neither male nor female; this should be considered in creating your submission
• A panel of professionals, who are not employees or customers or partners of DocAuto, will select the winner
• The winning entry will receive a Flip UltraHD Camcorder (list price $199)
• If chosen, the name will be the sole property of DocAuto

We wish good luck to all who choose to enter. Our character is already listening, waiting to hear the exciting name.